Photographix is a well-known name on the landscape of architectural and interior design photography. Starting off as a pure photography studio, it has now burgeoned into an imaging services company engaged in photography, videography, styling and digital media expertise for professionals from the architectural, interior design and allied design fields. Through its organic growth, however, two things have remained constant: a unique perspective and attention to quality — benchmarks established by founder Sebastian Zachariah and upheld by architect and partner Ira Gosalia, who is currently based in Ahmedabad and handles the firm’s business in the Gujarat region. These mandates dictate how Photographix and its collective of young, well-trained and sharply focussed, design imaging and styling specialists work, forming a wonderfully well-knit and symbiotic system.
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